From Type To Logo - Hardcover


  • The best logotypes from around the world
  • When it comes to building a brand, logo design is often one of the first few important steps in the creative journey. With so much more competition to contend with today, how can designers help start-ups and evolving brands put their best foot forward visually?
  • A key branding element used by many of the biggest companies around the world, a logotype revolves around a company’s name or initials and features typography as the main design approach
  • From Type to Logo details the processes of combining the two distinct design disciplines in a compelling book of case studies that make an inspiring reference point for budding and working branding professionals alike

Pages: 272

Published: August 2022

Size (cm): 19.9 x 25.7 x 2.9

Every purchase supports ACMI.

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